Dynamic identities

The new corporate logo: Dynamic and changeable are all the rage.
An article by Alice Rawsthorn, International Herald Tribune

"Dynamic identities fly in the face of the conventional wisdom that consistency is essential to an effective corporate identity. The more we see the same corporate symbol — or so the consistency camp argues — the more likely we'll be to recognize and remember it. Companies adhered to this throughout the 20th century; and the designers of some of the most successful identities, such as Jan Tschichold at Penguin Books in the late 1940s, and Paul Rand as a consultant to IBM from the 1950s to the early 1990s, were renowned for their rigor."
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Slide Show

New Project: Looking for ideas?

"TreeHugger is a fast-growing web magazine, dedicated to everything that has a modern aesthetic yet is environmentally responsible. Our goal is to make sustainability mainstream and to be the one-stop for the environment. If you want doom & gloom, this is not the place. We are looking for solutions, constructive developments and positive initiatives."

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NAU: Not just another outdoor company
Does the world need another outdoor clothing company? We asked ourselves that before launching another brand into a world already overflowing with consumer goods."

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TED: Technology, Entertainment and Design

"TED is an event like no other. It brings together more than 1000 thought-leaders, movers and shakers in Monterey, California every year for four days of learning, laughter and inspiration."

"The past few TEDs have each had a broad content theme:"The Pursuit of Happiness", "Inspired by Nature", "The Future We Will Create."

TED2007 will be different. Instead of a subject-matter theme, we are simply going to put on stage FIFTY REMARKABLE PEOPLE... ...and let them share whatever it is they are passionate about."

Dates: March 7-10, 2007
Location: Monterey Conference Center - One Portola Plaza, Monterey, CA
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Japanese Digital Arts

JAPANESE YOUNG ARTISTS BOOK FAIR
March 4th - 24th, 2007
"New York / Tokyo - PEPPER'S PROJECT, a Tokyo-based gallery and art project, is pleased to present a JAPANESE YOUNG ARTISTS BOOK FAIR, the first fair of contemporary artists' books offered for sale by over 100 Japanese Young Artists. It will include wide range of handmade books such as comics, graphic books, photography books, poetry books, art object books and many others."

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Asia Digital Arts Award

Helvetica celebrates its fiftieth birthday

"Helvetica is a feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface (which will celebrate its 50th birthday in 2007) as part of a larger conversation about the way type affects our lives."
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AIGA New York premiere of "Helvetica," a full-length documentary by Gary Hustwit.

John Maeda and The Laws of Simplicity

"This site is devoted to my ongoing thought processes regarding the topic of simplicity. I wrote and designed a book entitled The Laws of Simplicity to let the ideas take root."
Laws: Reduce, Organize, Time, Learn, Differences, Context, Emotion, Trust, Failure, The One

The Laws of Simplicity" by John Maeda, world-renowned graphic designer, visual artist, and computer scientist at the MIT Media Lab, and is a founding voicefor “simplicity” in the digital age.

Torre Agbar: Bioclimactic Architecture

"Inspired by the architectural legacy left behind by Gaudi and by the hills of Montserrat, the Agbar Tower rises from the ground with the power and lightness of a geyser, touching the blue skies of Barcelona."

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