Tuesday, September 18, 2007

Helvetica’s 50th birthday - September 21, 2007

Valencia Community College - PAC (Performing Arts Center)

Don’t miss out on this ONE NIGHT ONLY screening of this feature-length independent film about typography! Celebrate Helvetica’s 50th birthday with AIGA Orlando at Valencia’s East Campus – Building 3! Tickets are selling fast, so visit http://orlando.aiga.org/ to purchase yours now! Bring cash for popcorn and treats!

Helvetica is graphic designer and filmmaker Gary Hustwit’s feature-length film about typography, graphic design and global visual culture. It examines the life and legend of the most universal of all the faces—Helvetica—which will celebrate its 50th birthday in 2007. The film is further an exploration of how the typeface inhabits the culture and environment. Shot in high-definition on location in the United States, England, the Netherlands, Germany, Switzerland, France and Belgium, the film is currently in post-production and is slated to begin screening at film festivals worldwide starting in early 2007.

http://www.helveticafilm.com/clips.html
http://www.youtube.com/watch?v=TTUGhsNk6bk&mode=related&search=

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